The dynamics of innovation
The real experience is one capable of generating others, of opening up to the unexpected with curiosity, listening to questions, ideas and suggestions. We build solid relationships in a constantly changing world, to follow its logic by reinventing the rules. We like to stimulate and be stimulated by new challenges, to suggest new shared paths to companies and luxury brands, to be inspired by their history and their skills with the dynamism of a start-up and the solidity of an Italian group, which imagines and develops without boundaries. We like to see our vision contaminated with that of those who have the same dreams as us, and enrich our vocabulary with their words. From collaborations with technical institutes for the realization of avant-garde systems, to creative collaborations with other groups and established and emerging designers.
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Creative Hub
In Paris
+3.000
new articles
developed every year
+50.000
articles
archive
+100
dedicated personelle
to research and development
CO-DESIGN AND INNOVATION
AMF Group and its companies promote an active partnership with their clients as well as with emerging and independent designers, identifying and building new paths thanks to the unique synthesis of creativity, entrepreneurial spirit and industrial strength that characterizes us. We are open to collaborations and we stimulate them: this is demonstrated by the many experiences shared with brands and designers with the aim of transmitting our shared values.
WE ENHANCE THE SAVOIR-FAIRE
We have the strength and credibility of a large group and the dynamism that characterises the start-ups.
We are open to collaborations and we encourage them: proof of this are the many experiences shared with designers and companies complementary to us such as Swarovski, which go beyond the production of accessories to embrace more generally the culture of luxury, its role in contemporary history, in the imagination, in the definition of lifestyles.
WE VALUE EXCELLENCE
Our collaborations go beyond the production of accessories to more broadly embrace our values, the culture of luxury and sustainability in particular. That's why we work with excellent companies in the catering, hospitality, communication and much more. Our collaboration with Care's for sustainability and with Andrea Tortora for the enhancement of simplicity in luxury are just some of the initiatives we have undertaken to promote the ideas that guide us.
We are naturally prepared for innovation, to see unprecedented possibilities in the encounter of consolidated paths.
UNIVERSITIES, ASSOCIATIONS AND RESEARCH INSTITUTES
The creation of innovative projects, training and the definition of new recognized standards in the industry are just some of the reasons why we promote collaborations with universities and research and training institutions.
